UBA Champions SME Growth at Lagos International Trade Fair

The United Bank for Africa (UBA) Plc has reaffirmed its dedication to empowering Small and Medium Enterprises (SMEs) across Africa by sponsoring the Lagos International Trade Fair (LITF) for the seventh consecutive year.

Hosted by the Lagos Chamber of Commerce and Industry (LCCI), the trade fair kicked off last weekend at Tafawa Balewa Square, Lagos, and will run until next Monday. The event is expected to draw thousands of exhibitors, investors, and visitors from within Nigeria and abroad.

As part of its customer-centric approach, UBA has set up a fully operational branch at the fairgrounds, offering attendees a seamless banking experience. Customers who carry out transactions—such as deposits, withdrawals, or transfers—at this location will automatically qualify for a “Lucky Dip” draw, with chances to win premium prizes.

During the opening ceremony, Babatunde Ajayi, UBA’s Head of SME Banking, emphasized the importance of the bank’s enduring partnership with LCCI. He described it as a strategic move aligned with UBA’s mission to mobilize capital and support businesses of all sizes, particularly SMEs, in achieving global relevance.

“Our ongoing support for the LITF and our broader initiatives under the African Continental Free Trade Area (AfCFTA) are deeply connected,” Ajayi said. “They represent our commitment to building a resilient financial ecosystem that enables African enterprises to thrive and trade across borders.”

Alero Ladipo, Group Head of Marketing and Corporate Communications at UBA, framed the bank’s involvement as part of a larger vision for Africa’s economic transformation. She referenced UBA’s recently published white paper, which outlines a roadmap for achieving a $4 trillion continental economy.